AI search visibility
Your buyer asks AI who to buy from. Three names come back.
Not ten blue links. One answer, two or three companies, a reason for each. AI Rankly shows you whether you are one of those names across ChatGPT, Gemini, Perplexity, Claude, Grok and Google’s AI answers, who is being named instead, and exactly what to change so you are on the next shortlist.
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Ten blue links gave you ten chances. An answer gives you one.
A results page was a shelf. You could be third, or seventh, and still get picked, because the buyer saw everyone. An AI answer is not a shelf. It is a recommendation, delivered with the confidence of advice, and it names a handful of companies. If you are not named, you were never in the running. There is no page two to climb.
This is why it does not feel like a traffic problem at first. Your rankings look fine. Your sessions dip a little. What actually changed is upstream: you are being left off shortlists you never knew were being drawn up, in conversations you cannot see, by a model that formed its opinion of your category from sources you have never audited.
Pipeline you never hear about is the most expensive kind. A lost deal leaves a trace in the CRM. A deal you were never shortlisted for leaves nothing at all.
Where this is going
Search is not shrinking. The click is.
It would be an easier pitch if search were collapsing, so it is worth being straight with you: it is not. Google says queries hit an all-time high last quarter. What changed is what now sits between the question and your website.By Similarweb’s count an AI answer stands in front of 43% of Google searches, up from 15% a year earlier, and Gartner puts the share of people who have noticed those answers at 82%. When an answer names two or three companies, being one of them is the whole game.
15% → 43%
Share of Google searches returning an AI Overview, in the twelve months to July 2026. Nearly a threefold rise in a year.
Similarweb, measured
1 billion
Monthly users of Google’s AI Mode a year after launch, with queries more than doubling every quarter. That is Google’s own number, not an estimate.
Google, measured
50%+
The organic traffic Gartner expects some brands to lose by 2028 as buyers move to AI-powered search. Whether you are one of the some is the question.
Gartner, forecast
Worth knowing where this is heading for commercial queries specifically, because most of the alarming numbers you will read were measured on informational searches and do not transfer. Skyscanner told the UK competition regulator that AI Overviews appeared on 25% of the transactional flights keywords it tracks in December 2025, up from around 5% four months earlier. One company, one category, on the regulatory record.That is a direction of travel, not a verdict. It happens to be pointing one way.
One more finding, and it cuts against the doom version of this story. Gartner asked consumers what AI summaries did to their buying research, and 31% said they now consider more options, against 7% who consider fewer. The answer layer is not shrinking your market. It is widening the shortlist and deciding who goes on it, which is a better problem and a solvable one.
Sources, read on 1 September 2026. AI Overview prevalence: Similarweb’s 2026 Generative AI Landscape, as reported by TechCrunch on 27 July 2026. AI Mode usage and the all-time-high query claim: Elizabeth Reid, VP of Search, on Google’s blog, 19 May 2026. The 2028 figure: Andrew Frank, Distinguished VP Analyst, Gartner Marketing Practice, writing in DecisionMarketing, 14 May 2024. Gartner’s wording is “some brands”, and we have kept it, because the versions of this statistic circulating without it are misquotes. The 82% and the consideration figures come from a Gartner survey of 377 US consumers published on 20 January 2026, which is a small sample and worth reading in full: the same survey finds most people do not treat an AI summary as the final answer. The transactional keyword figures are from Skyscanner’s submission to the UK Competition and Markets Authority, covering the 7,656 flights queries they track in the UK.
Step one
See the questions your buyers are actually asking
We build a prompt set for your category, in the words buyers use, then run every one of them daily against the live engines. Not a sample, not a monthly crawl. You see the full answer text, whether you were mentioned, and where you placed.
Most teams find their first gap in the first hour. Not because the tool is clever, but because nobody has ever put the question to the model and read what came back.
Step two
Find out who is being recommended instead of you
Every prompt is scored for you and for the rivals you name, so share of voice is comparative by default. You get a leaderboard of your category as the models see it: who is named most, who is named first, and how that is moving.
It is an uncomfortable screen the first time. It is also the most useful sales input you will get this quarter, because it tells your team exactly which competitor to prepare against, in the buyer’s own words.
Step three
Read the sources the model trusted to decide
Answers are assembled from sources, and those sources are knowable. We show you which domains are cited in your category, how often, and by which engine, split by type: your own pages, earned media, community threads, and your competitors’ content being used to answer questions about you.
This is where invisibility turns into a to-do list. A missing comparison page, a review site with your pricing two years out of date, a forum thread nobody has answered.
Step four
Then it drafts the fix and waits for your yes
Knowing you are invisible does not make you visible. The agent turns each gap into a specific change, drafts it, and puts it in front of you. Nothing ships without your approval. You review, edit, and publish to WordPress, Webflow, Contentful or Framer, or push it anywhere else over a webhook.
The loop closes because the same prompts run again tomorrow. You see what the change did rather than assuming.
What changed for them
Six months of being findable, measured against six months of not
Three customers, each with six months of baseline before they started and six months after. Figures are their own, signed off for publication.
4% → 38%
LeadExtract, B2B SaaS. Share of category answers naming them. AI-referred sessions went 432 to 4,321 a month, and they attribute 50 new customers to AI search over the period.
“We ten-xed AI traffic from a base so small we hadn’t bothered measuring it. The point wasn’t the multiple, it was finding out the models had never heard of us.”
Riya Sutton, Head of Marketing526 → 5,600
Akusoli, e-commerce. AI-attributed sales a month. They went from absent to the default answer on four of seven engines, with cited sources up from 4 domains to 53.
“We were arguing about ad spend while the models quietly recommended three competitors. Seeing the citation gap changed what we worked on entirely.”
Alyssia Ingram, Head of Growth45 → 84
ODIN, e-commerce. Visibility score out of 100. They were being named, but always second and always with a price the model had taken from a two-year-old article.
“We report AI visibility to the board now. Before this there was no number to put on the slide, and no way to correct a model that had our pricing wrong.”
Arran Ford, Comms DirectorAttribution honesty: several assistants do not pass a referrer, so AI-referred figures are floors rather than totals. The visibility and citation numbers are measured directly. See the full method and the month-by-month series.
The four things people ask before they start
Is this just SEO with extra steps?
No, and the difference is where the decision happens. A rank tracker tells you which position a page holds on a results page. It cannot tell you whether a model named you in the answer that replaced that results page, which competitor it named instead, or which article it read to decide. Those are different questions with different fixes. Plenty of brands ranking first on Google are absent from the AI answer for the same query.
Can you prove it made us money?
Partly, and we would rather say so than overclaim. Several assistants do not pass a referrer, so AI-referred traffic is under-counted everywhere, including here. What we can show you is the visibility that precedes the visit: whether you are named, where you rank in the answer, which sources are cited, and how all of that moves week to week. Customers connect that to their own analytics and CRM. We show you the gap rather than modelling over it.
Do we need to hire for this?
No. The agent drafts the content and schema changes it recommends, and you approve or reject each one. Seats are unlimited on every plan, so the whole team can see the same numbers without a per-user bill. Most teams run this as an extra input into the content work they already do, not as a new function.
What if we wait and see?
Then you find out later what you could have found out this week. The measurable cost of waiting is not the subscription, it is that the sources shaping today’s answers are being published now, and models tend to keep citing what they already cite. Every brand in the case studies below started from a position they did not know they had.
Pricing
Cheaper than the meeting where you argue about why traffic is down
Starter is $99 a month for 100 prompts tracked daily across 3 engines. Professional is $349 for 300 across 5. Unlimited seats and unlimited brands on both, because charging per login to look at your own numbers is a tax on the thing we want you to do.
Every plan includes unlimited team seats
Plans
Starter
Unlimited brandsGet found in AI answers.
billed monthly
Start Starter3 engines tracked
ChatGPT
Google AI Overviews
Google AI Mode
Professional
Unlimited brandsThe full AEO picture.
billed monthly
Start Professional5 engines tracked
ChatGPT
Perplexity
Gemini
Google AI Overviews
Google AI Mode
Enterprise
Custom volumeManage AI visibility at scale.
Priced to your volume, talk to us
Book demoAll 7 engines
ChatGPT
Perplexity
Gemini
Google AI Overviews
Google AI Mode
Claude
Grok
Compare every feature, plan by plan
Hover or tab onto any feature name to see what it does.
Running more brands than Professional covers?
The Enterprise plan adds custom volume, SSO and a dedicated contact.
Before you start
The rest of what people ask
The baseline is same day. Your first run tells you which questions name you, which name a competitor instead, what each engine states wrongly about you and which sources it leaned on, and that first honest read is usually the most valuable thing you get in week one. Movement is slower, and we will not quote you a number nobody has measured. Engines re-crawl and re-index on their own schedule, so plan on weeks before a published fix reaches answers, and a quarter before the trend is something you can report.
About an hour, if you run it the way most teams do. The tracking looks after itself: every prompt re-runs daily on every engine your plan covers without anyone pressing anything. Your job is to read what moved, review the agent's queue, approve or reject the one or two proposals worth doing, and pass the drafted content to whoever publishes. Nothing reaches your site without your approval, by design. The work that genuinely takes time is the content and outreach behind an approved fix, and that lands on the team you already have.
Three sources seed the list: your domain and category, the questions your named competitors already appear in, and Query Fan-Out, which mines the answers we have captured for the follow-ups buyers ask next. You can add, edit, tag or remove any of them, and you should. Questions lifted from sales calls, support tickets and Search Console are often the highest-signal ones you will ever track. Your own prompts count against the same allowance as suggested ones, 100 on Starter, 300 on Professional, a custom volume on Enterprise, so the choice is about relevance, not cost.
Nobody can size it precisely, us included. No engine publishes how often a question is asked of it, so every volume figure in this market, ours among them, is derived from adjacent search demand and is useful for ranking a shortlist rather than as a measured count. The better test is whether your buyers already open an assistant before they draw one up. In a thin category you will also see no anonymised benchmark, because we withhold one rather than build it from three brands; named competitors and share of voice give you the comparison instead.
All four use it, though what you lean on differs. B2B works off the unbranded and comparison questions where a shortlist gets drawn. E-commerce leans on AI Shopping tracking and the review sources engines cite, both on Professional. Local businesses can track local-intent questions from a named city rather than a whole country. Agencies get unlimited brands and white-label reports on every plan. It suits you least where buyers do not consult assistants about your category yet, or where you need complete click-level attribution, which nobody in this market can honestly offer.
Alongside, not instead, and it plugs into habits they already have. Prompt research feeds the content backlog the way keyword research does, the citation-gap report feeds outreach the way a link-gap report does, and the GEO page auditor scores a URL against what earns a citation rather than a ranking. Seats are unlimited on every plan, with Owner, Admin and Member roles, so an agency can work in the same workspace without a per-login bill or publishing rights you did not intend to hand over. Exports are on every plan; the REST API, CLI and Looker Studio connector are on Professional.
Yes. Brands are unlimited on every plan, so a group or an agency is never billed per logo. The meter is the prompt allowance, and it is shared across brands rather than granted to each: ten brands at ten prompts each and one brand at a hundred consume exactly the same capacity. Markets work the same way, since a question asked in another market is another prompt, and prompts can be tagged by region so you read each market separately instead of averaging them into one flattering number. Every brand gets its own live, white-label report link.
There is no lever that forces an engine to cite you, and anyone selling one is guessing. What you can influence is the evidence: your own pages and schema, which you control outright, and the third-party sources engines actually reach for in your category. llms.txt is an emerging convention rather than a standard any engine must honour, and we do not claim it guarantees anything. Engines also change behaviour without notice and can restrict automated access, so when one is unavailable we record that day as missing rather than estimating over the gap, and we may adjust plan coverage with notice.
Your tracked prompts go to the engine's operator, which is inherent in asking an engine a question. Anything you connect, such as Google Analytics or Search Console, is read only and limited to the scope you grant. We do not sell customer data and we do not let any third party train foundation models on it. We do train our own internal models, on aggregated and de-identified data only, never on identifiable customer content: Starter and Professional contribute on that basis, and Enterprise customers can opt out in their order form. Our sub-processors are listed in the Data Processing Agreement.
You cancel from account settings. It takes effect at the end of the current billing period and you keep access until then. Fees are not refundable, there are no credits for partial periods, and an annual term runs to the end of that term. You can export at any time while the account is active, as CSV, Excel or JSON, including the captured answer text rather than only the scores, and we make your data available for thirty days after termination on request. After that it is deleted or irreversibly de-identified. Ask Support@airankly.io, Monday to Friday, 8:00 AM to 6:00 PM CT.
Start here
Find out what AI says about you. It takes an afternoon.
Seven days, free, on the plan you are actually considering, running real engines against your own brand rather than a sample account. The prompts and competitors you set up carry over if you stay. If the answer is that you are already the name everyone gets recommended, you will know that in a day and you can cancel.