Win the AI shopping shelf

Yes: your product visibility against competitors in AI-generated shopping carousels and product recommendation blocks, on the engines your plan covers. AI Shopping tracking is a Professional and Enterprise feature. These surfaces are changing quickly as engines build out commerce, so where one changes or becomes unavailable we say so in the product rather than filling the gap with an estimate. The measurement stays constant: whether you appear, alongside whom, on which questions.

Yes. When an engine recommends your product or app we verify that the listing and link it points at are the correct current ones, because a recommendation landing on a dead page, an old regional listing or a reseller converts about as well as no recommendation. It is one of the few problems here with a same-week fix, since the cause is usually structured data or a listing detail on a page you control outright.

AI paid-ads tracking is an Enterprise feature and covers Google today, showing which advertisers are buying against the queries where your category gets decided. We have scoped it to what actually exists rather than implying coverage of formats that are not live yet, with ChatGPT ads on the roadmap as engines ship advertising. If paid placement is central to your plan, confirm the current scope during an Enterprise conversation.

Marketplace rank tells you where you sit in a list a shopper is already browsing. This measures whether you get named at all when a buyer asks an assistant what to buy, which happens earlier and often settles the shortlist before any store is opened. They feed each other: marketplace reviews and listings are among the sources engines cite, so strong marketplace performance tends to show up here, and this tells you whether it reached the answer.

Rarely your own product page on its own. Engines lean on review sites, 'best of' roundups, marketplace listings, YouTube reviews and Reddit threads, because those read as independent evidence rather than a seller's claim. Citation tracking shows which of them engines actually use in your category and which feature competitors without you, and sentiment scoring shows how the cited ones describe you, which for retail is frequently the review narrative itself.

Professional, in most cases: AI Shopping tracking, YouTube owned-media tracking and AI-referred traffic all sit there, alongside five engines, 300 prompts and ten competitors. Enterprise adds Claude, Grok and paid-ads tracking. Starter at $99 a month covers ChatGPT and Google's AI surfaces for visibility, audits and content work, but not the commerce surfaces, so treat it as a baseline rather than a shopping plan.